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Timeline Process
Data Collection and Integration
Gather historical sales, pricing, and customer data from various sources to establish a comprehensive dataset for analysis.
Data Cleaning and Preparation
Organize and refine data by removing inconsistencies, handling missing values, and ensuring the dataset is ready for analysis.
Demand Analysis
Analyze customer demand trends using statistical models to identify how pricing influences purchase behavior.
Price Elasticity Calculation
Determine the price elasticity of products or services to understand how changes in price impact sales volume.
Competitive Benchmarking
Evaluate competitors’ pricing strategies to identify market trends and set benchmarks for pricing.
Optimization Modeling
Develop mathematical models to identify optimal price points that maximize revenue or profit while meeting business constraints.
Scenario Testing
Simulate different pricing scenarios to evaluate potential outcomes and ensure alignment with business goals.
Implementation and Monitoring
Apply the optimized pricing strategy in the market and continuously monitor its performance to make adjustments as needed.
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